iB Cricket Business Edition · UAE

The crowd-puller
for your venue or event.

VR cricket in a packed virtual stadium. People queue to play, crowds gather to watch, and your brand sits at the centre of it. Ideal for brand activations, corporate events, malls, arcades and sports venues.

Get a quote on WhatsApp

Tailored pricing for every event and venue · +971 55 470 5689

19

Merlin activations in the UAE

6

Emirates covered

100+

Brands & corporates worldwide*

100+

iB Cricket arcade locations*

Three ways to use it

One experience. Built for business.

Brand activations & marketing

Put your brand inside the stadium. Branded experiences, leaderboards, prize challenges and shareable scorecards keep people talking long after the event.

Corporate events & team days

Office tournaments, family days, conferences and exhibition stands. Anyone who can hold a bat can play, and everyone wants a turn.

Arcades, malls & sports venues

A permanent pay-to-play attraction for gaming zones, malls, cricket turfs, cafes and resorts that brings in new footfall and repeat visits.

Proven in the UAE

19 activations. 6 Emirates. Queues at every one.

Merlin has run iB Cricket for retailers, consumer brands and corporates in Dubai, Abu Dhabi, Ajman, Ras Al Khaimah, Umm Al Quwain and Al Ain.

TATA Harrier · IPL Trophy Tour brand activation

iB Cricket at corporate events worldwide

Virender Sehwag in the iB Cricket Super Over League

Headset on, batting in seconds

"It was the best activation of my career."

Ashish Bhatia, Sr. Brand Activation Manager, BrandBox

"Beautiful experience! More than what we expected."

Avinash Shenvy, Corporate Sales Manager, TATA

"We were able to give our consumers a truly unique experience."

Pavan Pillai, Business Development Executive

Why it works

Engagement you can see from across the hall.

Draws a crowd

The big-screen stadium view pulls in passers-by. Spectators often outnumber players.

Brand personalisation

Custom branding and game modes built around your campaign goals.

Shareable moments

Personal scorecards, wagon wheels and gameplay highlights that players post on social media.

Data & leads

Leaderboards and sign-ups turn every player into a contact for your brand.

Footfall & revenue

For venues, a pay-to-play attraction that brings people back to beat their high score.

Fully managed

Merlin handles setup, hardware, branding and on-site staff, so you just open the doors.

Perfect for

Wherever people gather.

Brand launches and roadshows · Corporate events and conferences · Malls and retail promotions · Gaming zones and arcades · Cricket turfs and sports clubs · Cafes, restaurants and resorts · Schools and community events

How it works

1. Tell us about your event or venue.
Send us the date, location, expected footfall and your goals on WhatsApp.

2. Get a tailored proposal.
Event rental, multi-day activation or permanent installation, priced to your requirements.

3. We set up and run it.
Hardware, branding, screens and staff, anywhere in the UAE.

Let's plan your activation.

No fixed rate card. Every quote is built around your event.

Chat on WhatsApp

+971 55 470 5689 · support@merlin-digital.com

*Figures for iB Cricket worldwide. iB Cricket is a trademark of its respective owner. Looking for a home kit? See VR Cricket Home Edition.